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Furniture giant IKEA to enter European design hotel market. ~ Thursday, 16th August 2012 from 4Hoteliers

Furniture giant IKEA to enter European design hotel market. ~ Thursday, 16th August 2012 from 4Hoteliers.

No, really? Seriously? Are the rooms flat-packed and designed for self-assembly with one critical part missing from each box? Will they name the room types with moronic quasi-Scandinavian monikers and serve Swedish meatballs in the cafeteria.

Can’t wait!

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